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BI-Platform had a conversation with Wei Zheng, Vice-President of Product & Design at Trifacta. Trifacta delivers Data Wrangling solutions for self-service data preparation and data cleaning. The company received substantial financial fundings and is rapidly expanding its partner network.

In this interview Wei Zheng talks with BI-Platform about the growing data preparation market, partnerships, deploying self-service data preparation and the Trifacta roadmap.

""Trifacta brought an entirely new level of productivity to the way our analyst and IT teams explore diverse data and define analytic requirements. Our users can intuitively and collaboratively prepare the growing variety of data that makes up PepsiCo’s analytic initiatives.""

""We were actually able to shave the amount of time it took to do the analysis by [a factor of] six. Rather than having to do a tremendous amount of analysis, we’re actually readily able to start getting incremental data products out quickly.""