Start Free

Speed up your data preparation with Designer Cloud powered by Trifacta

Free Sign Up

Trifacta Recognized as a 2020 Gartner Peer Insights Customers’ Choice for Data Preparation Tools

The Gartner Peer Insights Customers’ Choice Distinction Is Based on Feedback and Ratings from End-User Professionals Who Have Experience Purchasing, Implementing and/or Using the Product or Service

SAN FRANCISCO, CA, January 26, 2021 – Trifacta, the global leader in data preparation, is excited to share that they were named a Customers’ Choice in the December 2020 Gartner Peer Insights ‘Voice of the Customer’: Data Preparation Tools. Gartner defines data preparation as an iterative and agile process for exploring, combining, cleaning and transforming raw data into curated datasets for self-service data integration, data science, data discovery, and BI/analytics.

“We’re excited to be named to the 2020 Customers’ Choice for Data Preparation Tools. We believe it represents the commitment we’ve made to our customers to provide a world class product with an outstanding customer experience to support it,” said Adam Wilson, CEO of Trifacta.

Trifacta’s data preparation platform simplifies the process for exploring, cleaning and preparing data for analytics and enables organizations to utilize the insights derived from their data more quickly. Through a self-service approach that combines the latest techniques in data visualization, human-computer interaction and machine learning, Trifacta helps customers create a more intuitive data preparation process.

Trifacta enables data engineers and analysts to build pipelines up to 90% faster than legacy approaches and is a key component of the modern cloud data stack utilized by thousands of leading businesses including ABN AMRO, PepsiCo, Deloitte, Etihad Airways, Kaiser Permanente, Electrolux, NPD Group and more.

Over the past year, Trifacta has achieved notable milestones and industry accolades including its recognition as the top data preparation vendor in Dresner Advisory Services 2020 Data Preparation Market Study for the sixth year in a row, inclusion on the JMP Securities “Hot 100” List of Best Privately-Held Software Companies, and was recently recognized as a leader in the G2 Grid Report and Relationship Index for Data Preparation, Fall 2020.

To experience Trifacta, sign up for your 30-day free trial here.

About Gartner Peer Insights:

Gartner Peer Insights is an online platform of ratings and reviews of IT software and services that are written and read by IT professionals and technology decision-makers. The goal is to help IT leaders make more insightful purchase decisions and help technology providers improve their products by receiving objective, unbiased feedback from their customers. Gartner Peer Insights includes more than 350,000 verified reviews in


Gartner Peer Insights Customers’ Choice constitute the subjective opinions of individual end-user reviews, ratings, and data applied against a documented methodology; they neither represent the views of, nor constitute an endorsement by, Gartner or its affiliates.

About Trifacta

Trifacta is a global leader in data preparation. Trifacta leverages decades of innovative research in human-computer interaction, scalable data management and machine learning to make the process of preparing data faster and more intuitive. Around the globe, tens of thousands of users at more than 10,000 companies, including leading brands like Deutsche Boerse, Google, Kaiser Permanente, New York Life and PepsiCo, are unlocking the potential of their data with Trifacta’s market-leading data preparation solutions. Learn more at