The 2018 Dresner Advisory Services End User Data Preparation Market Study

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In the largest independent study of data preparation end users, the Dresner Advisory Services market study provides an in-depth review of the latest trends occurring in the market and ranks 28 data preparation vendors.

Key findings in the report include:

  • Sales and Marketing departments reported as having the greatest need for end user data preparation
  • Top manipulation features are “ability to aggregate and group data” and “ability to pivot data”
  • 2018 saw a shift in favor of standalone tools for data preparation

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""Trifacta brought an entirely new level of productivity to the way our analyst and IT teams explore diverse data and define analytic requirements. Our users can intuitively and collaboratively prepare the growing variety of data that makes up PepsiCo’s analytic initiatives.""

Mike Riegling

Data Analyst, PepsiCo

""We were actually able to shave the amount of time it took to do the analysis by [a factor of] six. Rather than having to do a tremendous amount of analysis, we’re actually readily able to start getting incremental data products out quickly.""

Ryan Weil

Principal Scientist, Centers for Disease Control