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Posts about Business Analytics

Why Analytics Leaders Need to Read Data Preparation for Dummies

There’s a common misperception about data management, and it goes something like this: Consolidating your... more

  |  September 14, 2020

What is a data dictionary?

A data dictionary is a collection of the names, definitions, and attributes for data elements and models. The... more

  |  September 5, 2020

Excel Running Slow? We Know. See How Trifacta Can Help

“Excel running slow” is a common complaint for more and more users. Excel’s ubiquity and ease of use... more

  |  July 25, 2020

Trifacta for Marketing Analytics: Eliminating Ad Fraud

This is the fourth post in an ongoing series about how marketers are leveraging Trifacta, authored by... more

  |  June 18, 2020

Data Standardization: Key to Scaling Analytics in a Digital, Social World

To make data useful for collaborative study, modeling, and large-scale analytics, data standardization is a... more

  |  June 17, 2020
 

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Trifacta for Marketers: Paving the Path to a 360º Customer Experience

This is the third post in a series about how marketers are leveraging Trifacta, authored by Trifacta’s VP... more

  |  May 22, 2020

What’s the Difference Between Structured and Unstructured Data?

Structured and unstructured data are both used extensively in data analysis but operate quite differently.... more

  |  May 15, 2020

Unpivot Excel Command: Fading Function in Financial Services & Beyond

Most Excel users know their way around a pivot table. A pivot table can quickly summarize basic statistical... more

  |  May 14, 2020

Mastering Pricing Optimization with Modern Data Preparation

Rarely does a company correctly price their product on the first try—nor the second, third or fourth try,... more

  |  May 12, 2020

Trifacta for Marketers: Driving Marketing Analytics

This is the second post in a series about how marketers are leveraging Trifacta, authored by Trifacta’s VP... more

  |  April 30, 2020

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Trifacta for Marketers: Accelerating Marketing Data Onboarding

This is the first post in a series about how marketers are leveraging Trifacta, authored by Trifacta’s VP... more

  |  April 24, 2020

The “Goldilocks” Solution to Integrating Unfamiliar Client Data

Let’s say you work for an analytics provider. It could be a marketing analytics provider, healthcare,... more

  |  April 6, 2020

Integrating Unfamiliar Data: Trifacta vs. Excel for Analytics Providers

The Challenge Your company provides analytics as a service to your customers. Each time you bring on a new... more

  |  March 24, 2020

Democratization for Speed

Data Prep Democratization = SPEED The reality for most professionals working on advanced analytics or data... more

  |  January 31, 2020

Data Wrangling for Data-Driven Marketing

Marketing departments know the value of data. After all, Marketing has been on the forefront of gleaning... more

  |  December 6, 2019

The Opportunity to Drive AI Initiatives with the U.S. Department of Health and Human Services and Beyond

This past month, the U.S. Department of Health and Human Services (HHS) announced the awardees selected to... more

  |  June 21, 2019

How IN-RGY Implemented Trifacta on AWS to Help Payment Processing Provider Wrangle Data 70% Faster

Automation is the growing focus of many organizations. Taking processes that have been traditionally done... more

  |  June 18, 2019

How Malwarebytes Uses Trifacta on an AWS Data Lake to Scale Marketing Intelligence

  Marketing and lead generation is a critical aspect for every company. But collecting, enriching, and... more

  |  June 14, 2019